Alexa · Reviewed by Just Unboxing · Published 2026-05-04
Based on a review by Just Unboxing (accessed 2026-05-04).
Based on this review alone: buy it if you care about enables continuous conversation without repeated activation — just accept some users perceive it as slow, though the reviewer found its response time comparable to the older alexa.
The reviewer enthusiastically concludes that Alexa Plus is a significant improvement over the previous version. He finds it to be a worthwhile upgrade, especially for Amazon Prime subscribers for whom it is free. For non-Prime users, he suggests the value depends on the frequency of daily use, but overall, he is impressed with its capabilities.
This review provides an in-depth look at Amazon's new Alexa Plus AI and the Echo Dot Max, focusing on new functionalities after a week of personal use. The reviewer demonstrates features like continuous conversation, concatenated commands, proactive routine suggestions, and advanced AI processing, illustrating how they work in real-world scenarios.
Alexa Plus significantly improves the smart assistant experience, making interactions feel much more natural and efficient. The continuous conversation feature allows for fluid dialogue without repeatedly invoking the "Alexa" command, while the ability to concatenate multiple commands into a single, natural sentence streamlines complex smart home actions. Furthermore, Alexa Plus proactively suggests routines based on user habits and can create new routines via simple voice commands, utilizing device sensors like the Echo Dot Max's temperature and presence detection. If you frequently use a smart assistant for home automation and desire a more intuitive and less command-driven experience, Alexa Plus is a worthwhile upgrade. However, if you only need basic voice commands, the added complexity might not be necessary.
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hands_on_demopositivet=01:20–01:40
The reviewer demonstrates asking Alexa about the weather in Jerez and then following up with '¿Y el fin de semana?' where Alexa understands the context without needing to be reactivated.
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The reviewer explains that Alexa Plus perfectly understands conversational context and remembers previous questions, which was not the case with the older Alexa.
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The reviewer claims Alexa Plus can answer 'practically anything,' no longer getting stuck or providing generic internet responses. He compares its fluid conversation ability to Gemini or ChatGPT.
hands_on_demopositivet=02:40–02:50
The reviewer gives a single command: 'Alexa, voy a ponerme a trabajar, así que enciende todas las luces, baja el store y enciende el ventilador que empieza a hacer calor,' and Alexa executes all actions simultaneously.
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The reviewer highlights that Alexa Plus understands natural, multi-part commands and their context, removing the need for pre-defined routines or single-action commands.
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The reviewer describes how Alexa Plus, being intelligent, suggests creating automated routines based on a user's repeated habits, such as turning off lights at a specific time.
hands_on_demopositivet=03:50–04:30
The reviewer asks Alexa to create a routine that turns on the fan when the room temperature exceeds 25 degrees, and Alexa confirms creation and demonstrates the fan activating.
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The reviewer states that the Echo Dot Max includes an integrated temperature sensor, allowing for temperature-based routines without needing additional devices.
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The reviewer notes that the Echo Dot Max also features a presence sensor, enabling automations like turning lights on or off upon entry or exit.
hands_on_demopositivet=05:40–06:10
The reviewer asks Alexa to summarize the most relevant technology news from the last month, and Alexa provides a concise, detailed summary.
hands_on_demopositivet=06:10–06:30
Following the news summary, the reviewer asks Alexa for four ideas for short YouTube and TikTok videos, and Alexa provides relevant suggestions based on the previously summarized news.
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The reviewer states that Alexa Plus's AI capabilities are 'incredible' and 'don't have much to envy from Gemini or ChatGPT,' though he acknowledges it's 'probably not yet at the same level.'
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Addressing user concerns about slowness, the reviewer states Alexa Plus is not slow for him, responding within a few seconds, similar to the old Alexa.
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The reviewer states that Alexa Plus comes included for Amazon Prime subscribers and costs 0 euros for them.
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The reviewer states that if a user has to pay for Alexa Plus without Prime, the monthly cost is 22 euros.
The reviewer demonstrates that Alexa Plus understands context in a conversation, allowing users to ask follow-up questions or give subsequent commands without re-activating the assistant each time. This makes interaction feel much more natural and fluid.
The review shows that Alexa Plus can understand and execute several actions described in one natural-language command, such as turning on lights, lowering blinds, and starting a fan in a single instruction. This significantly streamlines controlling smart home devices.
Alexa Plus is designed to learn user habits and offer to create routines (e.g., turning off lights at a specific time). Additionally, the reviewer successfully demonstrated creating a temperature-triggered routine for a fan using only natural voice commands.
The reviewer confirms that the Echo Dot Max comes with both a temperature sensor and a presence sensor. These allow for smart home automations based on room temperature (like turning on a fan) or whether someone is in the room (like turning on/off lights upon entry/exit).
The reviewer demonstrates Alexa Plus's ability to summarize complex information (like tech news) and even generate creative ideas based on previous context. He notes its effectiveness, stating it has 'not much to envy from Gemini or ChatGPT,' indicating strong performance for general query processing.
The reviewer directly addresses concerns about Alexa Plus's speed, stating that he has not found it to be slow and that responses take only a few seconds, comparable to the older version. This suggests a responsive user experience.
The reviewer clarifies that Amazon Prime members get Alexa Plus automatically at no additional cost. However, for those without Prime, there is a monthly subscription fee of 22 euros. The value for non-Prime members depends on their daily usage.
100/100 source quality
In this review, 'Just Unboxing' evaluates the new Alexa Plus AI and the Echo Dot Max, sharing a week's experience with the updated system. The video highlights key improvements such as seamless continuous conversations, the ability to issue multiple commands at once, and proactive smart home routine suggestions based on user habits. The reviewer also showcases the Echo Dot Max's integrated temperature and presence sensors for enhanced automation. Demonstrations reveal Alexa Plus's advanced AI processing, comparable to tools like Gemini or ChatGPT, for tasks like news summarization and creative idea generation. The reviewer deems it a highly valuable upgrade, particularly for existing Amazon Prime members.
Full transcript is not redistributed here to respect the original creator’s rights.
This page converts Just Unboxing's review of the Alexa Alexa Plus into structured evidence — timestamped claims, pros & cons, and buyer questions. It is not the original review and does not replace watching or reading the full source.
Brand relationship disclosed as: affiliate